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The service element of XYZ Machine Tools business had been viewed as being purely a necessary function of a machine tool business, but with continued sales growth management identified tremendous scope to develop this to further enhance the relationship between its service team and customers. With that in mind Peter will begin work to develop a more pro-active approach to service support with increased customer interaction, with an online portal and app-based user interfaces part of that plan. “We will begin to implement new processes and systems that give customers greater visibility and awareness of how their requirements are being managed. By matching our service support to the growth in business and exceeding customer expectations, we can continue to develop the sales performance of the business.”